WooCommerce
Open-source e-commerce platform built on WordPress for building customizable online stores with extensions and themes.
- Founded
- 2011
- Market position
- leader
Key features
- Easy integration with WordPress
- Extensive plugin and theme ecosystem
- Flexible payment and shipping options
- Built-in marketing and SEO tools
- Inventory and order management
Pricing
Core WooCommerce
—
flat rate
- Unlimited productsBasic checkoutPayment gatewaysWordPress integration
Basic Store
—
flat rate
- Shared hostingDomainSSLFree themeBasic plugins
Growth Store
—
flat rate
- Managed hostingPremium themePremium pluginsSecurityEmail marketing
Advanced Store
—
tiered
- Enterprise hostingAdvanced pluginsSubscriptions ($279/yr)Memberships ($199/yr)Custom developmentAI tools
Enterprise Store
—
usage based
- Dedicated serversDevOps teamScalable securityAdvanced shippingERP integration
Core Plugin (Free)
Free
flat rate
- Product managementShopping cart & checkoutShipping & tax settingsBasic payment gatewaysInventory controlOrder processingREST API
WooPayments
—
usage based
- 2.9% + $0.30 per transaction (US cards)No setup or monthly feeApple Pay & Google PayIn-person: 2.7% + $0.10BNPL: 6% + $0.30
Subscriptions Extension
—
flat rate
- Recurring paymentsWeekly/monthly/annual billing25+ payment gatewaysSubscriber management
Memberships Extension
—
flat rate
- Gated contentExclusive product catalogsMember-only pricing tiers
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